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Wattpad app screens & user flows
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Wattpad in Books — see 211 app screens across paywall, dashboard, profile, search, and settings flows. Compare onboarding, paywall, and pricing patterns against real competitors inside Lazyweb.
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Company metadata
| Category | Books |
|---|---|
| Subcategory | Reading Communities & Writing |
| Tagline | Come for the story. Stay for the connection. |
| Business model | Subscription, IAP Consumables / Usage, Advertising, Creator Monetization Take Rate |
| Product archetype | Social, Consumer |
| Growth engine | Network effects (social graph), UGC / creator-led, Content-led / SEO, Paid performance marketing, PR, Word of mouth |
| Revenue (2024) | $16,800,000 |
| Active users | 90,000,000 |
| Money raised | $117,800,000 |
| Public company | No |
| Market leader | Yes |
| Website | https://www.wattpad.com |
| App Store | https://apps.apple.com/us/app/wattpad-read-write-stories/id306310789 |
| X / Twitter | https://x.com/wattpad |
| https://www.instagram.com/wattpad/ | |
| https://www.linkedin.com/company/wattpad/ | |
| TikTok | https://www.tiktok.com/@wattpad |
| Crunchbase | https://www.crunchbase.com/organization/wattpad |
App Store description
Wattpad. Where stories live. Discover the world's most-loved social storytelling platform. Wattpad connects a global community of millions of readers and writers through the power of story. Download it today to start reading or writing original stories.
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