Ancestry app screens & user flows
Explore up to date search, login, profile, signup, and onboarding flows from Ancestry and more on Lazyweb.
Ancestry in Reference — see 46 app screens across Sign up and Paywall flows. Compare onboarding, paywall, and pricing patterns against real competitors inside Lazyweb.
Lazyweb is a blazing-fast design research library with 281k+ real app screens, user flow examples, UI patterns, and product design patterns for competitive analysis and benchmarking.
Screenshots
Company metadata
| Category | Reference |
|---|---|
| Subcategory | Genealogy & Family History |
| Tagline | Try Ancestry FREE for 14 days. Uncover long‑lost stories in historical records and build a family tree. |
| Business model | Subscription |
| Product archetype | Social, Collaborative, Consumer |
| Growth engine | Network effects (social graph), UGC / creator-led, Content-led / SEO, PR, Word of mouth |
| Active users | 3,000,000 |
| Money raised | $446,000,000 |
| Public company | No |
| Market leader | Yes |
| Website | https://www.ancestry.com |
| App Store | https://apps.apple.com/us/app/ancestry-family-history-dna/id349554263 |
| X / Twitter | https://x.com/Ancestry |
| https://www.instagram.com/ancestry/ | |
| https://www.linkedin.com/company/ancestry.com | |
| TikTok | https://www.tiktok.com/@ancestry?lang=en |
| Crunchbase | https://www.crunchbase.com/organization/ancestry-com |
App Store description
Explore who and where you personally came from through photos, stories, historical records, and so much more— even your ethnicity and family communities if you’ve taken an AncestryDNA® test. And with just one relative’s name, you can start to discover your family history anytime, anywhere with Ancestry®, the top genealogy app*. Why you’ll love to discover your family story using the Ancestry® app: • View your family tree, search and add new family members, upload photos, and share stories - all with just a few taps • With a free trial or paid subscription easily access more than 30 billion records, photos, and more • The dynamic Discover feed lets you review, dismiss, and save your discoveries and hints for later • Activate your AncestryDNA® kit and view your ethnicity results • See your DNA matches and compare your results with them • Learn even more about your family story when you combine your tree with your DNA results • Preserve your history with your own personalized family tree • Collaborate with friends and family - it couldn’t be easier • Our modern layout design makes it even easier for you to explore • Discover stories, photos, and records about your ancestors with Ancestry Hints® • Personal traits. Add Traits to your DNA results to see how your genes could influence 35+ fitness, nutrient, sensory and appearance traits. Free Features: • Build a family tree • Search the census records and access more than 1.1 billion free records • Receive hints based on your tree • Scan or upload your own family pictures • Receive messages from Ancestry members • See your ancestors' life stories on a map Available with an optional free trial or subscription: • View more than 30 billion records. • Use Ancestry Hints® to learn about ancestors • Find pictures of your family • Discover new relatives • Unrestricted messaging iPhone and iPad Features: • Curious about your family tree? Simply look up a relative's name, discover their story, and then share it with your loved ones • Remember the high school years by finding yearbook photos to share with your close family and friends, all with just one quick tap • Review your personalized hints • Add photos, hints, or ancestor stories and watch your personalized family tree grow • Watch Ancestry Academy Videos that get you started with genealogy research • Easily upload or scan photos and add facts or stories to your family tree • Learn about historical events that affected your ancestors’ lives. Apple Watch Features: • Get on-this-day alerts for events from your family history. Download the Ancestry Family History & DNA app to start exploring your heritage and more, today!